Display & Video (on the basis of this module it is possible to create and manage advertising campaigns using specific audience data). Search Ads (The campaigns created can be managed in detail via Search Ads . A direct comparison with Google Ads shows that this tool is even more comprehensive). Analytics (Analytics can in a way be described as an expansion of classic Google Analytics . This is a practical alternative to the basic version especially when the requirements of the users are particularly high. Above all the expansion of the analysis options and the various interfaces with other tools ensure that many choose Analytics over time). Data Studio (In the Data Studio everything revolves around the analysis of data.
This is displayed on the basis of a clear representation. An important whatsapp mobile number list source for example to evaluate the success of a created campaign). Surveys (Anyone who wants to meet the demands of their customers should also know them. This is exactly where Surveys comes in. can be carried out and ultimately also evaluated. If you want you can - based on the individual setting options - set specific priorities set.) Tag Manager (With the Tag Manager - as the name suggests - marketing tags can be supported. Even the cooperation of several users is not a problem here.
If you have any questions about the product you can ask the support). Optimize ??(This tool has set itself the goal of improving conversion. The principle: the comparison between different website displays. In this way the question What is better can be answered quickly. Like various other products it can Optimize ??can also be linked to different programs.It is also possible to define individual settings. This list alone shows how versatile the Google Marketing Platform has become. It therefore takes a little time to really be able to use all functions optimally. Businesses that don't feel like (or don't have time) to delve into all the details might.